More “Do they mean us?” as a cute little article appears on the BBC News website about SBNR. Just a reflection of its growing normality and expectedness.

It’s so precisely what you’d expect that there’s no need to read it: pop peoples with some confusion but perfectly innocuous most of it, academics saying it’ll make you insane, or that it’s a good thing, lots of people who will get re-streamed as time goes on, and in the end quite a fair picture from the outsiders’ perspective. Corresponds well with what I wrote in the series last year. Has no idea of the history. Etc.

The phrase “new age” is absent. That reflects both my wishes and my research. The article also includes more research that agrees with me on the numbers.

Nothing new but just an interesting development. As you were, more shortly but on less actuarial aspects.


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